The TJS Social Trifecta - What Every Successful Cannabis Business Needs

In today’s world, having an online presence is essential for businesses of all sizes. That presence needs to include more than just a website. It should include the three core elements of social media, Google My Business, and email marketing—The TJS Social Trifecta. Let’s take a closer look at why you need each of these elements and how they can help you build your business.

Social Media

Social media is an integral part of any successful digital marketing strategy. It helps to drive brand awareness, engagement, and ultimately leads and sales. With so many platforms available, it can be difficult to decide which ones are best for your business. A good starting point is to choose two or three platforms that make sense based on your target market and goals and focus on those rather than trying to do everything all at once.

Google My Business

Google My Business (GMB) is a free tool that allows you to create a profile for your business on Google search results pages. This helps potential customers find out more information about you such as location, hours of operation, contact information, etc., without having to visit your website first. Having a GMB profile also helps increase the visibility of your business in local search results when people are searching for products or services in their area.

Email Marketing

Email marketing is one of the most cost-effective ways to reach out to current and prospective customers alike. It’s important that you create high-quality content that provides valuable information and encourages people to take action by visiting your website or engaging with your brand in other ways. You can use email campaigns to promote special offers or discounts, share blog posts or other content, provide updates about new products or services, etc., all with the goal of increasing engagement with your brand.

The TJS Social Trifecta—social media, Google My Business profiles, and email marketing—are essential components of any successful digital marketing strategy. Each element complements the others and helps build brand awareness while driving leads and sales for businesses of all sizes. If you haven’t already included these elements in your online presence, now is the time! Take advantage of the power of social media automation tools like Hootsuite or MailChimp so that you can maximize efficiency while still delivering quality content that will engage customers and keep them coming back for more!

Lets Chat